Sunday 28 November 2010

Kerrang - Target Audience

The target audience of Kerrang is a younger generation of between 15-20 years. and of people who have an interest in rock and metal stylee music.

They appeal to the audience with the use of celebrities (Blink 182) and the articles being about these bands "world exclusive". They also use other bands on the cover of the magazine to increase their target audience.

The font that is used helps target the audience, as it is shattered, this helps imply the stereotypes of this genre, such as destruction and 'rebellion'. The font is also much brighter and in contrast to the images, this helps it stand out.

To give more emphasis to the words, the editors use exclamation marks and words such as 'exclusive' help increase the target audience.

1 comment:

  1. Well done, Alex.

    What type of band are Blink 182? How are they represented? How might this appeal to the target audience? Are they interested in just music, or fashion and ideology?

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